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A small lab that says no a lot.

We make nine products. A new one gets made only when it does something the other nine cannot.

The AURE formulation lab, a stone workbench by a large window

How we got to nine.

  1. 2019

    Started as a two-person lab in a former print shop by the river.

  2. 2021

    First product, Barrier Cream, after 14 months and 31 formula versions.

  3. 2023

    Every formula tested on 40+ volunteers with sensitive skin before launch.

  4. 2026

    Nine products. We add a new one only when it does something the others cannot.

What every formula goes through.

  • Tested on sensitive skin first.

    40+ volunteers with reactive skin, four weeks, under a dermatologist.

  • Every percent on the label.

    If an ingredient matters enough to name, we print how much of it is inside.

  • Glass, refills, no mixed plastics.

    Bottles and jars are glass, caps are one plastic type, so both can be recycled.